Kate Roberts

Posted on Feb 16, 2013 in Featured Young Leaders


Kate Roberts is the Vice President of Corporate Marketing, Communications and Advocacy at
Population Services International (PSI). She is also the founder of YouthAIDS and Five & Alive, two
marketing programs implemented by Population Services International (PSI).

Kate produced the “Staying Alive” concert with MTV, began the multi-million dollar, celebritydriven
YouthAIDS cause marketing campaign with ALDO Shoes called “See No Evil”, and led four
award-winning documentaries aired on VH1, The Discovery Channel and National Geographic
aimed at raising awareness about the global HIV/AIDS crisis. Roberts has been featured in The Washington Post, named “Power Player of the Week” by Fox News, one of the Vogue 100 women and celebrated as a “CNN Hero”.

Kate speaks at The Aspen Ideas Festival, Google, Columbia University, Harvard Business School and Wharton and was awarded “Young Global Leader 2007” by The Forum. Most recently, Roberts co-founded and serves on the Board of the Global India Fund, serves on the World Economic Forum’s Global Health Advisory Board and is implementing a partnership with Nike to scale up efforts of the Girl Effect program.